Event tracking: Info Box Opens, Mouse-Over, Info Box Closes
Suitable for: Financial Services, Businesses with multiple services, Products with multiple key characteristics
The ad is just enough to grab a user’s curiosity, without being intrusive to someone who isn’t interested. When a user clicks on one of the small rectangles, it widens to a bigger screen where it shows brief information about the selected service. It also provides a link which the user can click if they want to know more details.
Users aren’t redirected to the advertiser’s website upon first interaction with the ad. They can read the information they are interested in straight from the banner and make a conscious decision to move on to the website for further reading about the product/service.
Give it a try
Suitable for your business? Explore the possibilities with this HTML5 banner concept now!